Anthony Koutoufides on building the prototype athlete brand

The Big Deal Podcast Episode 11

AFL legend Anthony Koutoufides was the prototype ‘modern’ footballer. More than an incredible athlete, Kouta became a superstar brand in the 90s and changed the game for the players that followed.

Initially joining Carlton on a contract worth about $8000 a year, he went on to become arguably the AFL’s first million dollar man.

Listen to the interview now …